Electric vehicles are coming out of the woodwork these days, and not all of them are memorable or likely to stand the test of time.

But some of the new entries in the EV marketplace have a lot of potential, including the 2023 Genesis Electrified GV70, a compact SUV that lives up to the lofty standards Genesis has set for itself in just a few years.

In the luxury realm, the Genesis brand is among those leading the way with innovative tech in their new EVs, and the GV70 delivers among the most complete experiences I have experienced from the latest EV crop. Genesis is among the brands aiming to go completely to EVs by the end of this decade, and if they continue to deliver with this level of quality, I can see that becoming a reality.

Read on for a full breakdown on how the latest Genesis EV offering stands up against major competitors from brands including Tesla, BMW, Mercedes, Audi and others.

Competing successfully in the compact SUV segment is arguably one of the most difficult things to do in today’s automotive world.

With so many vehicles that sell in large volumes every year as this category continues to grow in popularity — including Toyota RAV4, Honda CR-V, Chevy Equinox and Hyundai Tucson — it’s tough to break through.

One model that was successful at doing so, and continues to fight for the top spots on the sales charts every single year, is the Nissan Rogue. Last redesigned in 2021, and seeing only minor changes for the 2023 model, Nissan’s entry in this category has been a pleasant surprise for the automaker — in fact, the Rogue is the brand’s best-selling vehicle in its entire lineup.

I recently spent some time behind the wheel of the 2023 Nissan Rogue, and I’m back with a full report on how the latest version of the family-friendly Rogue measures up vs. stiff competition.

Three-row crossovers are consistently a big hit with buyers, and in the luxury SUV segment there is a crowded field of contenders from all the major luxury automakers — including Lincoln, Acura, Audi, Genesis and many more.

Infiniti, the luxury brand from the Nissan camp, puts up the 2023 Infiniti QX60 in this category — in essence, offering a more upscale version of its Nissan Pathfinder model.

Fresh off a 2022 redesign, there are only minor changes for 2023, and the QX60 remains a likable luxury ride that holds its own in the segment by offering a quality design both inside and outside the vehicle, plenty of standard features, as well as strong safety systems.

In roughly six years, Hyundai has done the unimaginable with the lineup of its luxury Genesis brand.

Viewed at first as an upstart with little hope of competing with Lexus, Cadillac, Audi, BMW, Mercedes-Benz, Acura, Infiniti, and other longer-standing luxury vehicle lineups, the consistently high quality of Genesis’ offerings quickly has gained devotees in a category that is difficult to crack.

Genesis' move into the SUV category began with the GV80, their flagship SUV offering which was launched a few years ago and continues to shine in 2023.

I recently tested the 2023 Genesis GV80 (specifically, an all-wheel drive version with the 3.5-liter engine and 20-inch wheels), and I’m back with a full report on this SUV that is clearly a contender and far from a pretender in the luxury SUV world.

Among the best trends of recent years has been the return of some automotive categories that had been long neglected.

One such category is smaller trucks, including the unibody design on vehicles like the Hyundai Santa Cruz, which is reminiscent of vehicles of the past like the Subaru Baja.

Back for its second year in 2023, the Santa Cruz combines the abilities of SUVs and pickups in a way that few other vehicles can.

It has only one true competitor — the Ford Maverick — and a great opportunity to capture some market share in the truck market due to its sharp looks, strong drive quality and quality tech features.

Read on for a full breakdown of what the 2023 Hyundai Santa Cruz has to offer.